Mobile Monday America Mobile Monday Everywhere

Big Data in an Increasingly Mobile World

For such a small device, mobile sure produces a lot of data.  These large data sets can be used for a variety of applications such as advertising, content targeting, and recommendations just to name a few. The difficult part is how to store and manage that data and data signals as part of the decision logic. And remember not all data is good data, so understanding data signals is the key to being successful.

Come see some of Boston’s mobile data experts and get a glimpse into how they capture, manage, and leverage mobile data within their business.

Note:  There will be limited space at this technical Mobile Monday Labs event, registration is required.

Speakers:

Introduction and background:  Bob Hammond, Jumptap

Client Side data capture and transmission, data types and use:  Grant Stratemeyer, Celtra

Server Side data storage, cleansing, ETL, and data uses:  Adam Markey, Dataxu

Analytics, data storage and ETL, and presentation methods:  Henry Cipolla, Localytics

Agenda:

6pm – Doors open for networking

7pm – Begin formal event

8:15 till close – Networking

Transportation:

Jumptap is located in the Innovation District / Seaport.

MBTA: Walk from South Station (Red Line, Commuter Rail, Amtrak) or take the Silver Line.

Parking: There is some on-street parking.

Jumptap is generously hosting this event at their offices

With support from Winter Wyman

Questions? Contact Mobile Monday Boston at info@momoboston.com.

Tablet Commerce: Fad or future. The iPad and mobile retail e-commerce (June 10th)

Update:  Here are the presentations from Zmags (download), CustomMade (download), and RetailNet Group (on their website, registration required).  The video is posted here.

Over this past holiday season, IBM reports that the conversion rate for shoppers on iPads was 6.3% compared with 3.1% for mobile devices overall, while Comscore indicates that twice as much commerce happens on tablets versus phones.

The retail sector is moving forward quickly to build experiences for consumers who shop in a lean-back, interactive tablet experience.

At this event, we’ll learn how local Boston retailers are trendsetters in this emerging sector of mobile by telling us about their tablet strategies and tablet success stories.

Speakers:

Mike Putnam, VP Mobile, Rue La La

Jens Karstoft, CTO and Co-Founder, ZMags

Mike Salguero, CEO and Co-Founder, CustomMade

Mary Sullivan, Retail Analyst, RetailNet Group

This session will be led by Matt Gross, Founder of Mobile Monday Boston and Mobile First Software.

Register now.

Date:

Monday, June 10th, 2013

Time:

6pm – Doors open for networking

7pm – Begin formal event

8:15 till close – Networking

Transportation:

RueLaLa is located in the Innovation District / Seaport.

MBTA: 10 minute walk from South Station (Red Line, Commuter Rail, Amtrak). From South Station, walk south on Summer Street across the bridge. Take the first right onto Melcher Street. Turn right on A Street and walk several blocks. Turn left on Binford Street. Take first right onto Channel Street. The entrance is on your right.

Parking: There is some on-street parking.

In acknowledgement of Rue La La’s fifth year anniversary, we are hosting the event at their offices.

Thanks

This event is jointly hosted with MITX.

Questions? Contact Mobile Monday Boston at info@momoboston.com.

April 8th event on Mobile Healthcare

Mobile Healthcare

Boston has one of the leading healthcare communities in the world.  For the first time, Mobile Monday is bringing both communities together for a mobile healthcare event.

This event will include rapid fire demo’s by companies in the mobile healthcare space, including:

• RxApps uses SMS and web apps to help patients track symptoms, adherence and lifestyle changes, allowing care providers to make better treatment decisions.  http://www.rxapps.com
• QMedic‘s wearable sensing platform passively monitors physical activity, sleep, and falls in the home, and sends real-time text and mobile alerts to caregivers to identify abnormal behaviors and signs of decline. http://www.qmedichealth.com
• FeedHenry provides a cloud based Mobile Application Platform that simplifies development and will be presenting ZiPhyr app, a gene mapping analysis app from Courtagen Life Sciences Inc. for physicians reviewing and analyzing patient gene tests from their tablets.  http://www.feedhenry.com
• Bon’App is setting the new standard for nutritional information by telling you what’s in your food in a language you understand: Calories, Sugar, Salt, Bad Fat!  http://www.bon-app.com/
• Neumitra develops wearable, networked technologies to address the effects of stress on health, productivity, and happiness.  http://www.neumitra.com

Register for the event here.

Agenda:

6pm – Doors open for networking

7pm  - Begin formal event

8:15 till close – Networking

Transportation:

Ned Devine’s is located downtown inside of the Fanueil Hall marketplace (toward the harbor-side on the east end of the building).  The event space is on the second floor.

MBTA:  Near Downtown Crossing (Red, Orange), Gov’t Center (Green), and State (Blue, Orange).  Not too far from North Station.

Parking:  There is parking at 75 State Street Garage located on Broad Street. It’s reported to be $12 PARKING after 5:00PM on weekdays with Faneuil Hall Marketplace merchant/store validation.  You can also try one of the coupons at Boston Central Parking at 47 Broad Street: http://boston.centralparking.com/Restaurants/Boston-Ned-Devines-Parking.html

Questions or interested in sponsorship?  Contact Mobile Monday Boston at info@momoboston.com.

Thanks to our sponsor MobiHealthNews for making this event possible.

Recap of Mobile Labs on Cross-Platform Development

We had a packed house at Ned Devine’s for our cross-platform developer event.  Three speakers speak about ways for developers to go across devices using HTML5, Phonegap, and native development.

Mobile Monday Labs: Cross-Platform Development on March 4th

Building apps to go cross-platform is one of the big challenges of mobile.  One option is to use a platform framework such as Phonegap, HTML5, or a commercial toolset that takes some of the pain out of porting. The other option is to build a separate native app for iOS, Android, and other phones, requiring more work but allowing full control in building an optimal app experience.  Either approach can make sense depending on specific circumstances such as the need to support many devices or the importance of an optimal design.

This event will feature three short presentations by:

Alan Greenblatt of Adobe Systems

What exactly is and isn’t PhoneGap? This talk will go over some of the basics of PhoneGap for those that don’t know about it, or aren’t quite sure (or have been misinformed!) and describe when PhoneGap is and is not the right choice for your development needs. It will also review specific case studies of PhoneGap applications, why PhoneGap was chosen, and how the apps were built.

Alan Greenblatt is a senior evangelist at Adobe. Over the years, Alan has worked on everything from 2D & 3D graphics and animation for Sun & Microsoft, Semantic Data Integration for NATO, Airbus and State Street Bank, and Web development for various state & local governments and financial & pharmaceutical companies. These days he focuses on Web Standards and Web & Mobile app development. You can reach Alan on Twitter at @agreenblatt or on his blog, http://blattchat.com.

Richard Denton of MocoSpace

Contrary to Mark Zuckerberg, HTML5 is ready for prime time and developers can experience how fast and fluid mobile web apps can be, see the advantages for developing HTML5 over native, and learn how to start using it.

Rich Denton is the Director of Product for the nation’s largest mobile social network, MocoSpace. Since joining the team, he has pushed the envelope on what is possible with CSS3 and HTML5 on the mobile web to help deliver a more streamlined, user-friendly product. With a focus on efficiency, Rich’s expertise in JavaScript has also been crucial in optimizing the product’s core features — from HTML5 games to user communication — for a large number of mobile devices. He and his team have proven that the future of mobile is HTML5 and it is bright.

Jarrod McLean of Vivox

A review of the pros and cons of cross platform solutions such as PhoneGap and HTML5 as a development alternative for a new application. Followed by a short case study of the initial development of the Bobsled by T-Mobile application and why a cross platform solution was not a good fit for building an iOS and Android app.

Jarrod McLean has over 17 years experience in software development across a broad range of industries. He has has always focused on cutting edge technologies. For the past four years Jarrod has concentrated on iOS and Android Mobile development, building applications and SDK’s for both platforms. Constructing applications for companies such as T-Mobile and Vivox providing voice, text, and social experiences, as well as applications for consumer apparel companies, Jarrod has a broad range of Mobile skills and insights into how Mobile fits into different industries.

This event is co-hosted with the Boston Google Developer Group.

Agenda:

6pm – Doors open for networking

7pm  - Begin formal event

8:15 till close – Networking

Location:  Ned Devine’s at Fanueil Hall

MBTA transportation:  Near Downtown Crossing (Red, Orange), Gov’t Center (Green), and State (Blue, Orange).

Parking:  There is parking at 75 State Street Garage located on Broad Street. Open 24 Hours. $3 OFF with Faneuil Hall Marketplace merchant/store validation on weekdays. $12 PARKING after 5:00PM on weekdays and all day Saturday, Sunday and select holidays with Faneuil Hall Marketplace merchant/store validation.  Or try one of the coupons at Boston Central Parking at 47 Broad Street: http://boston.centralparking.com/Restaurants/Boston-Ned-Devines-Parking.html

In partnership with Boston Android.

Many thanks to Adobe for being our sponsor for this event.

Questions?  Contact Mobile Monday Boston at info@momoboston.com.

Recap of Enterprise Mobility event

Thanks to everyone who came out for our Boston Mobile Enterprise event at Ned Devine’s. We posted the full video of the panel on YouTube.

Lots of photos are on our Facebook group and Verivo’s Facebook page.

And don’t forget that our sponsor Verivo Software, the enterprise mobility company, is looking for talented product development professionals. So, please spread word and take advantage of the “Refer a Friend. Earn $7500” program.” See details here: http://www.verivo.com/about-us/careers/