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NY Startup PercentMobile Takes Home the GOLD for Early Stage Innovation at the Mobile Premier Awards

New York startup PercentMobile won GOLD in the category of Early Stage Innovation at the Mobile Premier Awards in Barcelona.

The Mobile Premier Awards event took place on February 15 in an unusual cold and rainy Barcelona. With over 500 attendees, 11 awards and 26 startup presentations it is was once again the great showcase of mobile innovation.

The Mobile Premier Awards are the point of reference in startup premiers during the Mobile World Congress and are organized by dotopen in collaboration with some of the main networks in the industry including MobileMonday, Mobile Marketing Association (MMA), Mobile Entertainment Forum (MEF), MEX,, Women 2.0 and the Women in Mobile Data Association.

It should be noted that PercentMobile’s co-founders Stan Wiechers, Alexis Rondeau, and David Harper (former MobileMonday NY organizer/chapter co-founder) met for the first time in person at a MobileMonday NY event.

About PercentMobile
PercentMobile, a New York-based mobile analytics company, brings simplicity and accuracy together, to create people-friendly experiences that help you understand your mobile audience and turn findings into action. | 7 Reasons to Consider Mobile Analytics by PercentMobile.

Request an Invite to Mobile Analytics by PercentMobile
Jump to the head of the line as a MobileMonday member.
Click here to request an invitation code to Mobile Analytics by PercentMobile.


The Mobile Premier Awards Announces the 20 Finalists to the Mobile Premier Awards in Innovation

The Mobile Premier Awards announces the 20 finalists to the Mobile Premier Awards in Innovation: The best grassroots startup innovation chosen by their peers in partnership with MobileMonday, the global community of mobile professionals.

The finalists were chosen by an international jury of the most recognized mobile industry experts who will pitch their idea, application or project at the Mobile Premier Awards event that takes place in Barcelona, at the Petit Palau of Palau de la Musica on February 15, 2010 in front of investors, operators, media companies, peer entrepreneurs, and press and influential bloggers.

The year’s MPA best in Mobile Startup Innovation Finalists are:

The finalists chosen to the Innovation Awards will present along with the winners in the other categories chosen by our partner networks (see below). You can follow their activities here on this MPA Finalist Twitter List.

Mobile Premier Awards Registration
To attend the Mobile Premier Awards in Barcelona on February 15, you can buy full price tickets here on Amiando. If you are a member of dotopen, you (and up to four of your colleagues) can buy a special ticket price of 39€ instead of 99€ for non-members, and you get  additional benefits. Check here for all details on registration.

About the Mobile Premier Awards
The Mobile Premier Awards are the point of reference in startup premiers during the Mobile World Congress on February 15, 2010 in Barcelona and are organized in collaboration with some of the main networks in the industry including MobileMonday, Mobile Marketing Association (MMA), Mobile Entertainment Forum (MEF), MEXMobileActive.orgWomen 2.0 and the Women in Mobile Data Association.

This year we have received over 600 startup submissions from all continents to the different awards.

MPA in Innovation
The classic peer-reviewed, global grassroots competition where MobileMonday chapters nominate a local startup to eventually pitch in Barcelona.

MPA in Marketing
The best startup in Mobile Marketing – in partnership in partnership with the Mobile Marketing Association.

MPA in Entertainment
The best startup in Mobile Entertainment in partnership with the Mobile Entertainment Forum.

MPA in User Experience
The best startup in Mobile User Experience in partnership with MEX.

MPA in Social Change
The best startup using mobile for social change in partnership with

MPA in Female Entrepreneurship
The best woman-lead mobile startup in partnership with Women 2.0 and the Women in Mobile Data Association.

The Mobile Premier Awards are a once a year opportunity to reach the most influential professionals and companies in innovation in the mobile industry and so it offers unique opportunities for visibility and communication. If you are interested, ask us for some more information at info(AT)mobilepremierawards(DOT)com.


MobileMonday NY’s First Event for 2010 is Being Rescheduled for Disaster Relief Effort with Other NY Tech Organizations

In light of the heart wrenching devastation that has struck Haiti, we are rescheduling the originally planned event to initiate and host a special Haiti disaster relief event.

We have reached out to others and are now working with fellow NY technology groups including Girls in Tech, Entrepreneurs’ Roundtable, SoS, and many others.

We will be updating the site with details and will keep you posted with further details in the comings hours and day.

Please contact Lubna here if you wish to volunteer.


JUNE 1st: bnetTV & Smaato present Mobile Monday NY @ bnetTV Studios

An exciting spring season with many interesting events in the mobile business is reaching an end. And before the summer break starts we all would like to meet to discuss our experiences and the future of mobile. As we all meet for MMA in New York at the beginning of June we would like to invite you to:

“Mobile Monday New York – Passion in mobile!”

Taking place June 1, from 7-10pm in the fabulous studios of bnetTV!

bnetTV Studios: 95 Morton Street, 7th Floor, New York, New York, 10014

Further information and the agenda will be provided next week!


Greetings from
bnetTV, Smaato and the Mobile Monday NY team


JUN 10th & 11th: MobileMonday NY @ CEA’s Digital Downtown To Go

Event: MobileMonday NY @ CEA’s Digital Downtown To Go
Date: June 10th and 11th
Venue: 7 W 34th Street

MobileMonday NY is pleased to announce that we have entered into a media partnership agreement with Digital Downtown planned for this June 10th and 11th.  Downtown Digital is a two day conference/exhibit showcasing innovation, trends and just plain “cool” technology that is hosted by CEA (Consumer Electronics Association).  A major part of the show, Digital Downtown To Go is devoted to the burgeoning wireless industry. One part of the show floor is the Mobile Apps Lounge and Mobile Apps Shootout, where presenters have the opportunity to demo their applications for the press/analyst/media community.  Through our media partnership we have arranged a 10% off for Mobile Monday Members who wish to exhibit at Digital Downtown To Go  Mobile Apps Lounge and Shoot Out at CEALineShows/Digital Downtown.

As a participant you’ll get to:

  • Showcase your mobile app in the Mobile Apps Lounge. With a high traffic footprint, the Apps Lounge lets you demo your product to show attendees during show floor hours.
  • Participate in the June 11th Mobile Apps Shootout where the audience votes for the apps it finds most enriching. You’ll have 90 seconds to show your stuff in front of a live audience.

9:45-10:30 am: New Media Meets New Interfaces, New Gadgets
Whether you’re touching, tapping, gesturing, speaking, or even waving your mobile device over the bar code of an item you are interested in purchasing to get more information, there’s no denying that the wireless technology is changing how consumers interact with their gadgets and how their gadgets interact with the world around us. Lubna Dajani, Founder of Stratemerge and co-founder of Mobile Monday, NY moderates this cutting edge panel that looks at the enabling technologies and devices that are striving to take things to the next level

To Register: The registration form in on the Digital Downtown website Use the promo code, MobMon.  If you have any difficulties, please contact us or send email to Rachel Costello —


May 4th: East Meets West Tweetup

Come hang out with Dealmaker Media, Mashable and MobileMonday New York for a tweetup event at the Village Pourhouse on Monday May 4, 2009.

Debbie Landa from Dealmaker Media is coming to New York to meet the “The Real Entrepreneurs of New York City”. She is looking to get the inside scoop on innovation in the Big Apple and build a much needed bridge between NY and Silicon Valley.

Come and introduce yourselves, she’s on the hunt for the “Next Top Startup” for their Under the Radar conferences.

Date: May 4, 2009
Time: 7:00PM – 10:00PM
Location: Village Pourhouse, 64 Third Avenue at 11th Street, NYC, 10003

Register Here.


APR 1st: Mobile Monday Session at CTIA

Start Date: 04/01/2009
Start Time: 03:00 PM
End Time: 05:00 PM
Location: Las Vegas Convention Center − MEX Stage – South Hall

Note that the After party will be held Christian Audigier nightclub @ Treasure Island on APRIL 2ND starting at 10:00pm until 4:00AM.

Many thanks to DotMobi for sponsoring this session and for the MEF for co-hosting the party. Sponsorship opportunities are still available, please contact lubna [at] stratemerge [dot] com for details.

Please be sure to bring your CTIA badge and your business cards. RSVP for the party @

Open to All Registered Attendees!

MobileMonday NY invites you to join us and our sister chapters for two very special panels with mobile industry luminaries, who will discuss the impact of mobile technologies in today’s evolving marketplace.

Introduction by Lubna Dajani, Event Chair, Co-Founder Mobile Monday NY & Founder Stratemerge Inc.

Sponsored by:

Media Partner:

Roundtable 1 – Vertical Adoption and Applications for Mobile

New business models are driving mobile adoption in such industry sectors as telecommunications, transportation, healthcare, consumer electronics, e-commerce and – more recently – environmental activities. Embedded mobile devices promise to further broaden the reach of the Internet. If you’re in mobile – or investigating mobile for vertical applications – don’t miss this panel.


Tim Haysom, CMO, OMTP
Murray Slovick, Director, Hearst Business Media
E.Y. Snowden, CEO, Tatara Systems
Stephen Wellman, Director of Community and Content, Ziff Davis Enterprise

Roundtable 2 – Meeting the Demand for Mobile Entertainment

The growing demand for mobile content, especially video, along with the exponential growth in social media, location services and mobile payments is confirming the economic viability and vitality of mobile marketing and entertainment. This panel will explore the enabling technologies, industry initiatives, and business models that are shaping and sustaining this new landscape.


Andrew Bud, Executive Chairman, mBlox
Tom Ellsworth, CEO, GoTV Networks
Gary Schwartz, CEO Impact Mobile & IAB Chair of Mobile Committee
Mike Wehrs, President, Mobile Marketing Association

Lubna Dajani, Event Chair & Co-Founder Mobile Monday NY & Founder Stratemerge Inc.

Special Thanks to DotMobi for sponsoring this session and the after party on April 2nd at Christian Audigier nightclub @ Treasure Island on April 2nd starting at 10:00pm until 4:00AM all are invited.


MobileMonday Peer Awards 2009

MobileMonday the global mobile networking community is opening its Mobile Peer Awards competition for 2009. Participation is free of charge and open to any startup willing to pay their way to the event. Innovative startups active in mobile technology or startups with a mobile product are invited to register at before the December 31 deadline.

MobileMonday Chapter organizers will look look at three criteria when making their decision:

  • originality, creativity and innovativeness
  • technical and operational feasibility
  • economic and financial viability

Each of the 68 MobileMonday Chapters (cities) will select their local startup nominee which will be announced on January 19, 2009.

If you are a member of the MobileMonday NY chapter and would like to be considered as our local startup nominee please contact Lubna Dajani or David Harper.

An international jury of renowned industry experts, investors and entrepreneurs (to be announced soon) will select the 20 finalists that will present on stage in Barcelona on February 16, 2009. Last year’s jury included representatives from Telefónica, Vodafone, Google, Yahoo!, AdMob, MobHappy, GoMoNews, Nexit Ventures, and Xtract.

Check the “how to participate” page for further details on the participation and registration process.

Currently there are startups signed up from Buenos Aires, Boston, Berlin, Sweden, Belfast, Dublin, Jakarta, New York, Chennai. Mumbai, Tel Aviv, Tokyo, Madrid, Barcelona and other chapters are preparing their preselections now. Once again, the event will gather the best in Mobile Innovation to come.

Previous MobileMonday Peer Awards winners include Realeyes 3D, Mobile Complete (now Device Anywhere) and Plazes in 2007; Buzzd, Funambol, Taptu and Kimia in 2008 (Winners’ Circle page here).

Anyone can sign up to the Mobile Peer Awards website to view startups and follow the competition.

The MobileMonday Mobile Peer Awards Barcelona are among the most influential events in the mobile industry and, with over 1000 attendants, the point of reference in startup innovation during the Mobile World Congress. The MobileMonday Peer Awards are organized by MobileMonday Barcelona in collaboration with the entire MobileMonday Community.

Mobile Monday is a global community of mobile industry visionaries, developers and influentials fostering cooperation and cross-border business development through virtual and live networking events to share ideas, best practices and trends from global markets.

The previous editions of the Peer Awards have received wide support from the entire mobile ecosystem players, including Telefonica, Nokia, dotMobi, Xtract, Nexit Ventures, Acision, 22@Barcelona, Barcelona City Council, Mippin, Reitek, CIDEM – Generalitat de Catalunya, MSC Malaysia / WCIT2008, Barcelona Media.

If you’re interested to become a partner or a sponsor to the Mobile Peer Awards during Mobile World Congress 2009 in Barcelona, please contact info AT mobilemondaybarcelona DOT com.


Mobile Media Investors Conference – Dec 9 & 10, San Francisco, CA

UPDATE: Lubna Dajani will be moderating the LBS panel:

Location-Based Services: Making the Business Case, Opportunities & Risks

The delivery of information and entertainment services at the right place, at the right time has now evolved to include social networking features. Will location alert, photo sharing, user-generated content, and more, finally help LBS take off?

  • Revenue sources and partnership models
  • Who will pay and how much?
  • Data ownership, permission and privacy implications

To bring together ingenious minds in the mobile media industry, from start-up to investor, Strategy Institute presents the Mobile Media Investor Conference, supported by numerous industry experts in the emerging mobile media arena.

Get the tools to understand the profitable business models for mobile media, determine the worth and value of your company, raise money to take your company to the next level and achieve maximum ROI on your investment. Also, create exclusive business connections unavailable elsewhere, source insights from respected analysts on opportunities and risks and elevate your profile with strategic partners, dealmakers and decision makers.

Information is at a premium, and this event will deliver the executive knowledge you need to make key decisions.

Hear from CEOs, VCs, dealmakers, and the insiders who will share their years of experience with you. A roster of the industry elite is brought together for your learning and networking benefit.

Exceptional Networking Opportunities!!!

All the stakeholders – companies looking for funds, investors, dealmakers, analysts, and advisors will be in one place, at one time. Be at the center of the action!

Whether your interest is social networking, billing, video, music, or advertising, the Mobile Media Investor Conference hopes to bring you closer to the sectors you are most passionate about. We look forward to two days of discovering the opportunities and challenges that lay ahead in mobile media, as well as new strategies for monetization.

For info and registration: Click here


Nov 15th Event: MoMoNY at MobileCampNYC3

For November’s event we’ve teamed up with a few others to organize MobileCampNYC3.

MobileCampNYC3 will take place on Sat. November 15th (9:15am-6:00pm) at Microsoft’s NYC office in midtown Manhattan. Yes, all day (and we’re feeding you throughout.) Free after event drinks will be sponsored by Skyhook Wireless at a yet-to-be-decided bar nearby.

1290 Ave of the Americas, Floor #6
New York, NY 10104
*On arrival, please check in with the front desk (photo ID required)

Want to attend this Mobile Camp? Sign up!

View the list of people who have already signed up.

A BarCamp is an ad-hoc gathering born from the desire for people to share and learn in an open environment. It is an intense event with discussions, demos, and interaction from participants. MobileCamp  is a mobile technology theme BarCamp. Its aim is to bring together mobile enthusiasts, explorers and professionals to share the current state and their visions for the future direction of mobility. Topics may include – but are not limited to – mobile gaming, entrepreneurship, social mobility and presence, near field communication, physical hyperlinking, mobile storytelling, the importance of open standards, protocols, and platforms, linux based devices, and mobility on other continents.

The main theme of this event will be best practices & design patterns from a mobile perspective with a strong focus on the design of mobile software.

Call for Barcode Enthusiasts

The idea is to have a dedicated track for all things related to QR Codes, Barcodes, RFID, and Physical Hyperlinking in general. For this track we will have 10 sessions dedicated to one room (although it is still possible to use free spots on the main grid.) I’m helping curate this track so please send an email introducing yourself if you would like to hold a session to dharper [AT] wirelessink [DOT] com.

Want to attend this Mobile Camp? Sign up!

View the list of people who have already signed up.

Interested in sponsoring? Please contact dharper [AT] wirelessink [DOT] com.

David Harper
Founder, Winksite
Co-founder, MobileMonday, NY